Privacy Policy

Clevra.app ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our AI-powered content management system platform ("Service").

By using our Service, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, do not use our Service.

Personal Information You Provide

When you register for an account or use our Service, we may collect:

• Account Information: Name, email address, username, password, and billing information
• Profile Information: Optional profile details, company information, and preferences
• Payment Information: Credit card details, billing address, and payment history (processed securely through third-party payment processors)
• Communication Data: Messages you send to our support team, feedback, and correspondence

Content and Usage Data

• User Content: All content you create, upload, edit, or generate through our Service, including text, images, and multimedia files
• AI Interaction Data: Prompts, queries, and commands you provide to our AI systems
• Usage Analytics: How you interact with our Service, features used, time spent, and navigation patterns
• Technical Data: Device information, browser type, IP address, operating system, and referral URLs

Automatically Collected Information

We automatically collect certain information when you access our Service:

• Log Data: Server logs, access times, pages viewed, and actions taken
• Cookies and Tracking: Information stored through cookies, web beacons, and similar technologies
• Performance Data: Service performance metrics, error reports, and diagnostic information

Website Analytics Data

For websites created through our Service, we may collect analytics data from visitors to those websites (not our customers, but the end-users visiting the websites) when analytics tracking is enabled:

• IP Addresses: Visitor IP addresses for analytics and geographic insights (only when opt-in tracking is enabled)
• Page Views: Which pages are visited and how long visitors spend on each page
• Referral Data: Where visitors came from (referral URLs, search engines)
• Browser Information: Browser type, device type, and screen resolution
• User Behavior: Click patterns, scroll depth, and interaction with page elements

Important: This data is only collected when website owners explicitly enable analytics tracking and when visitors opt into tracking. Website visitors can opt out of this tracking at any time.

Primary Uses

We use your personal information to:

• Provide the Service: Account management, content processing, AI content generation, and platform functionality
• Process Payments: Billing, subscription management, and transaction processing
• Customer Support: Responding to inquiries, troubleshooting, and providing assistance
• Service Improvement: Analyzing usage patterns to enhance features and user experience
• Communication: Sending service updates, security alerts, and account notifications

AI and Machine Learning

• Content Generation: Using your prompts and preferences to generate relevant content
• Model Training: Improving our AI systems using aggregated, anonymized data
• Personalization: Customizing the Service experience based on your usage patterns

Business Operations

• Legal Compliance: Meeting legal obligations and responding to lawful requests
• Security: Detecting fraud, preventing abuse, and maintaining platform security
• Analytics: Understanding user behavior and Service performance through aggregated data

Website Analytics

• Performance Insights: Providing website owners with analytics about their site performance and visitor behavior
• Geographic Analysis: Using IP addresses to provide location-based analytics (country/region level, not personal identification)
• Traffic Analysis: Understanding visitor patterns to help website owners optimize their content and user experience
• Reporting: Generating anonymized reports and insights for website owners about their site's performance

We Do Not Sell Your Personal Information

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

When We Share Information

Service Providers

We may share information with trusted third-party service providers who assist us in:

• Payment processing (Stripe etc.)
• Email delivery and communication services
• Cloud hosting and data storage
• Analytics and performance monitoring
• Customer support tools

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity as part of the business transaction.

Legal Requirements

We may disclose information when required by law or to:

• Comply with legal processes, court orders, or government requests
• Protect our rights, property, or safety
• Prevent fraud or security threats
• Enforce our Terms and Conditions

With Your Consent

We may share information for other purposes with your explicit consent.

Account Data

We retain your account information and content for as long as your account remains active or as needed to provide the Service.

Content Retention by Account Type

Paid Accounts

• Content is retained according to your account settings and deletion requests
• Deleted content enters soft-delete for 30 days, then permanent deletion
• You can request immediate permanent deletion

Free Accounts

• Content may be retained indefinitely for business purposes as outlined in our Terms and Conditions
• Upon upgrade to paid account, standard paid account retention policies apply

Legal and Business Requirements

We may retain certain information longer when required by law or for legitimate business interests, including:

• Financial records for tax and accounting purposes
• Security logs for fraud prevention
• Anonymized analytics data for Service improvement

General Rights

Depending on your location, you may have the following rights:

• Access: Request information about personal data we hold about you
• Rectification: Correct inaccurate or incomplete personal information
• Erasure: Request deletion of your personal information (subject to legal and business requirements)
• Portability: Receive a copy of your data in a structured, machine-readable format
• Restriction: Limit how we process your personal information
• Objection: Object to certain types of processing

GDPR Rights (EU/EEA Users)

If you are located in the European Union or European Economic Area, you have additional rights under the General Data Protection Regulation (GDPR), including:

• Lawful Basis: We process your data based on legitimate interests, contract performance, or consent

Website Visitor Rights

If you are a visitor to a website created through our Service:

• Opt-Out of Tracking: You can opt out of analytics tracking at any time through the website's privacy controls or by contacting the website owner
• Cookie Management: You can disable tracking cookies through your browser settings
• Data Deletion: You can request deletion of your analytics data by contacting us at privacy@clevra.app

Exercising Your Rights

To exercise any of these rights, please contact us at privacy@clevra.app. We will respond to your request within 30 days (or as required by applicable law).

Types of Cookies We Use

• Essential Cookies: Required for basic Service functionality
• Performance Cookies: Help us understand how users interact with our Service
• Functional Cookies: Remember your preferences and settings
• Analytics Cookies: Provide insights into Service usage and performance

Managing Cookies

You can control cookies through your browser settings. However, disabling certain cookies may limit Service functionality.

Third-Party Tracking

We may use third-party analytics services (such as Google Analytics) that use cookies to collect usage information. These services have their own privacy policies.

Security Measures

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption: Data encryption in transit and at rest
• Access Controls: Limited access to personal information on a need-to-know basis
• Regular Audits: Security assessments and vulnerability testing

No Absolute Security

While we strive to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security of your data.

Data Processing Locations

Your information may be processed in countries other than your country of residence, including Denmark and other EU/EEA countries, as well as countries where our service providers operate.

We use Render as our hosting provider, which is a US company but operates servers located in Frankfurt, Germany.

We use Claude (by Anthropic) for AI content generation, which processes data in the United States.

Transfer Safeguards

When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

• EU Standard Contractual Clauses
• Adequacy decisions by the European Commission
• Other legally recognized transfer mechanisms

Our Service is not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If we discover that we have collected information from a child under 18, we will delete that information promptly.

AI Content Generation

Our Service uses AI to generate content based on your inputs. This processing is necessary for providing our core Service functionality.

No Automated Decisions

We do not use automated decision-making or profiling that produces legal effects or significantly affects you without human involvement.

AI Model Training

We may use aggregated, anonymized data to improve our AI models. This helps enhance the quality and relevance of AI-generated content for all users.

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:

• Posting the updated policy on our website
• Sending email notifications for significant changes
• Providing notice through our Service interface

Your continued use of the Service after such modifications constitutes acceptance of the updated Privacy Policy.

Our Service may integrate with or link to third-party services (such as payment processors, analytics providers, or external APIs). These third parties have their own privacy policies and data practices that govern their collection and use of your information.

We encourage you to review the privacy policies of any third-party services you use in connection with our Service.

General Privacy Inquiries

For questions about this Privacy Policy or our privacy practices, please contact us at:

• Email: privacy@clevra.app
• Website: clevra.app/privacy

Mailing Address

Clevra.app
Vestre Gade 17A
2605 Brøndby
Denmark

We process your personal information based on the following legal grounds:

• Contract Performance: Processing necessary to provide the Service you've requested
• Legitimate Interests: Improving our Service, security, and business operations
• Consent: When you've given specific consent for certain processing activities, including website analytics tracking
• Legal Obligation: Compliance with applicable laws and regulations

Website Analytics: For analytics data collected from website visitors, we process this information based on consent (opt-in tracking) and legitimate interests (providing analytics services to website owners).